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I’m Otoabasi Bassey, a brand strategist, designer, and entrepreneur.

I studied architecture and somehow ended up a self taught graphic designer. Over the past 8 years, I’ve worked with all kinds of places, people and things designing almost every thing possible – logos, flyers, annual reports, websites, books, apps, newspapers, magazines, and so on, you name it.

At the moment, I am super curious about personal development, design, entrepreneurship, business, branding and strategy, obsessively studying them and using my skills to help clients get aligned for success in a rapidly changing world.

Latest Blogs

The Craftsman’s Mentality

There is just something undeniably awesome about someone who is incredibly good at what they do. That shit is attractive. In a fast-paced world like ours, the pressure is always on to deliver with speed and move on to the next. We can quickly become spread across too...

The art of letting bad things happen

When everything seems to be going against you, remember that the airplane takes off against the wind, not with it. – Henry Ford There are many true facts about life, but there is one that is particularly uncomfortable to look at and deal with - bad things...

Airplane Mode, the greatest productivity hack

When you absolutely must get things done. As I’ve mentioned many times before, two books I read in 2016 really changed my approach to life, and my work. They represent two concepts that work together to provide a powerful one - two punch combo that supercharges your...

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